Rachel has worked in both an in-house capacity and as an external adviser, having completed two secondments with clients since joining Addisons in late 2013.
She enjoys the daily challenge of coming up with practical and simple solutions to complex legal issues, to enable our clients to achieve their business objectives within a speedy timeframe.
Her core practice is in the fields of competition and consumer law, with a focus on the fast moving consumer goods sector. She specialises in merger clearances, compliance with cartel and anti-competitive conduct laws, resale price maintenance, advertising and marketing, product recalls, consumer guarantees, food and beverage labelling laws, industry self-regulatory advertising and marketing codes (e.g. MAIF Agreement, AANA Code of Ethics, and ABAC Responsible Alcohol Marketing Code), and compliance with the therapeutic goods regime.
since 2016, providing regular advertising and marketing clearance advice on global and Australian advertising and marketing and campaigns, including food regulatory issues and trade promotions.
in 2019-20, undertook a 6.5 month secondment with a2MCA in the role of Regulatory Affairs Specialist in 2019-20, which involved conducting market access reviews in Asian markets for nutritional products, signing off on product labels from a food regulatory perspective, and providing support to the marketing and R&D team in relation to food labelling compliance.
part of the team that advised Bega Cheese on its acquisition of the Lion Dairy & Drinks business for $534 million.
since 2016, conducting comprehensive and in-depth resale price maintenance audits on an annual basis for a key client of the firm as part of the client’s compliance initiatives and in order to assist the client in determining the level of competition law risk exposure within their sales team.
part of the team that advised The Coca-Cola Company on its acquisition of various non-alcoholic drink brands in Australia, NZ and Fiji, including Mount Franklin, Deep Springs, L&P and Kirks, from its bottling partner, Coca-Cola Europacific Partners.
part of the team that advised TCCC on its joint acquisition – together with its local bottler, then known as Coca-Cola Amatil – of a 45% equity stake in the Made Group, which is an independent beverage manufacturer based in Melbourne that owns popular brands Cocobella, Rokeby Farms, Impressed juices and NutrientWater. I also advised TCCC on its acquisition of Organic & Raw Trading Co, manufacturer of the MOJO brand of kombucha.
part of the team that advised TCCC in relation to its acquisition of a strategic stake in an Australian start-up beverage company – the Inside Out Group – which produces fresh non-dairy milk under the brand, Inside Out. This was the first deal completed by TCCC in a string of local transactions to grow its portfolio of healthy products and to invest in an innovative, early stage business responding to consumer demand for plant-based beverages.
in 2017-18, undertook a 7 month secondment with CCSP in the role of Legal Counsel in 2017-18, which involved signing off on marketing campaigns and promotional materials, providing advice on employment law matters, and drafting commercial contracts including sponsorship agreements.
advised Subway Systems Australia on various of its advertising and marketing campaigns.
in 2022, advised WFA on various voluntary product recalls in connection with the introduction of various mandatory standards on button batteries.
- Bachelor of Arts/Laws, The University of Sydney